{"product_id":"milk-b-air-balls","title":"Milk B Air Balls","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eWhat It Is\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s2\"\u003eMilk B® is one of the most iconic powdered carp attractors ever created. First introduced by Keith Sykes in the early 1980s, it quickly became a benchmark ingredient in high‑quality bait. Often copied but never matched, its rich, creamy, unmistakably sweet aroma has been catching carp for over four decades.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s2\"\u003eThese pop ups take that heritage and push it even further.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cspan class=\"s1\"\u003eWhy It Works\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li4\"\u003e\u003cspan class=\"s2\"\u003eBuilt around the legendary Milk B® powder\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eEnhanced with Liquid B®, Liquid Milk B, and L.M.P.S.E for a deep, soluble amino profile\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eInfused with a carefully selected essential oil to sharpen the signal and improve cold‑water performance\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eFinished with a unique active coating that releases attraction instantly and continues leaking throughout the water column\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li6\"\u003e\u003cspan class=\"s2\"\u003eDesigned to stand out visually and chemically, even in pressured venues\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e\u003cspan class=\"s1\"\u003eWhat’s Inside\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s2\"\u003eA premium attractor blend including:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li4\"\u003e\u003cspan class=\"s2\"\u003eMilk B® powder\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eLiquid B®\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eLiquid Milk B\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eL.M.P.S.E (Liquid Milk Protein Sweet Enhancer)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eSelected essential oil\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li6\"\u003e\u003cspan class=\"s2\"\u003eActive soluble coating\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s2\"\u003eAll combined to deliver a powerful, long‑range feeding trigger.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003cspan class=\"s1\"\u003ePerfect For\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\"\u003e\n\u003cli class=\"li4\"\u003e\u003cspan class=\"s2\"\u003eSingles, zigs, and high‑attraction hookbait work\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003eCold‑water fishing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li5\"\u003e\u003cspan class=\"s2\"\u003ePressured carp and low‑stock venues\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"li6\"\u003e\u003cspan class=\"s2\"\u003ePairing with Milk B‑based boilies or liquids\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003e\u003cspan class=\"s1\"\u003eSupporting a Good Cause\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s2\"\u003eA portion of proceeds from every pot goes directly to Lucy’s Bowl, supporting Guide Dogs for the Blind — a charity close to the heart of the Cotswold Baits family.\u003c\/span\u003e\u003c\/p\u003e","brand":"Cotswold Baits","offers":[{"title":"15mm","offer_id":56168345928020,"sku":"MBCB-MB-15","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1003\/4675\/7460\/files\/MILKBSPECIALS_a4a76102-0934-4b9b-afe3-7a4e085ccbeb.png?v=1781900947","url":"https:\/\/www.cotswoldbaits.com\/products\/milk-b-air-balls","provider":"Cotswold Baits","version":"1.0","type":"link"}